Sector Benchmarking Survey

The ASA Sector Benchmarking Survey collects information for the prior fiscal year on staffing company sales, profits, and operations metrics. 2010 is the survey's inaugural year.

The final survey report will be segmented by business size and staffing sector, and will allow staffing companies to easily see how they compare to similar firms on financial and operations measures. Data on sales, operations, and profits can help you improve efficiency and boost margins. The report will also include data for several industry sectors.

ASA member companies that complete the survey questionnaire will receive a complimentary full survey report; nonmembers will receive an executive summary of the key findings with an option to purchase the full report.

2010 Survey Details

• The Sector Benchmarking Survey collects financial and operations metrics for health care; industrial; office–clerical; placement and recruiting; professional; and technical, IT, and scientific staffing.
• Respondents may elect to provide data for multiple industry sectors, depending on the nature of their company's business.
• The Web-based survey tool includes sales, profits, and operations metrics in addition to sector-specific questions.
• The survey is contracted to ASA corporate partner Inavero, a market research firm, to compile the results and ensure confidentiality of participant data; ASA reports only aggregate results.

The 2010 Sector Benchmarking Survey report will be available in October. The results will include the following key metrics, many of which will be available for sector comparisons:

• Company total sales, temporary and contract placement sales, and direct hire placement sales
• Corporate staff
• Branch staff
• Company total gross margin and sector(s) gross margin
• Net profit percentage
• Company total applications and résumés received, total orders filled, total hours billed, average order fill rate
• Criminal background checks and drug tests

Survey Schedule

Related Resources

• Staffing Industry Compensation Survey
• Staffing Industry Economic Analysis
• Employment and Sales Survey