Education
Workshops
Recruiting, Placement, and Direct Hire Learning Track
Use Offshore Recruiters to Lower Cost—Select the Right Partner
Hank Levine, president and chief executive officer, iPlace USA
Wednesday, 2–3 p.m.
How can you cut costs without diminishing recruiting performance or revenue? Global recruiting expert Hank Levine will show you how teaming with an offshore partner can slash recruiting costs by half, increase placements and revenues, and help put more Americans to work.
An offshore partner can allow your recruiters to offload important but time-consuming tasks such as candidate sourcing and screening. That gives your recruiters more time to spend to better understand the needs of hiring managers, cultivate candidates, make better matches, and close more job orders. But such results can be achieved only if you select the right partner. Levine will walk you through a point-by-point checklist to use in selecting an offshore recruiting firm and explain how to avoid critical pitfalls, such as choosing a company with high recruiter turnover or weak infrastructure.
Understand the Job Seeker to Make the Placement
Karla Russell, director, client training, Monster
Lisa Watson, manager, staffing client training, Monster
Wednesday, 4:15–5:30 p.m.
Section Session
Your clients, your candidates, changes in the marketplace—these are just a few of the things that keep recruiters up at night. Knowledge is power and the more you know about today's job seeker, the better you can position yourself to attract the best candidate and place them.
Join Karla Russell and Lisa Watson and explore who the best candidates are for your clients, and the job seeker's mindset in today's marketplace. They'll help you understand the current state of the job seeker—what will motivate them to take your offer, and how to leverage this to your advantage. You'll find out how to know when job seekers are looking, where to locate them, and the best times and places to have your position ready for them to discover.
In this session, you'll gain information from the world's leading resource of job seeker and employer data. Find out what Monster, an ASA corporate partner, has learned about what wins (and what doesn't) in today's marketplace. You will walk away armed with the knowledge and the power to find and recruit the best people and make the placement.
LinkedIn: Online Business Networking (Part 1)
Jim Browning, chief executive officer, Browning Business Solutions LLC and Your Profile Now
Thursday, 2:30–3:45 p.m.
Some staffing professionals dabble in LinkedIn, but few realize and reap the benefits from the powerful effect it can have on their success. Online business networking—building professional relationships through Internet-based social networks, discussion groups, blogs, and personal Web sites—is an imperative tool for staffing professionals.
This two-part workshop will focus on LinkedIn and how to integrate it into or use it to improve upon your current business processes. (Part 2 takes place 4:30–5:30 p.m. Thursday, so don't miss it.) You will learn how to use the power of LinkedIn as a personal branding tool, to create the best possible profile so that you can be found, find new passive candidates, and conduct better passive candidate searches. You'll also learn how to improve your profile's visibility and the role your profile plays in search engine optimization.
This is not for the beginners. The content is for advanced professionals who want to get to the next level of online networking.
LinkedIn: Online Business Networking (Part 2)
Jim Browning, chief executive officer, Browning Business Solutions LLC and Your Profile Now
Thursday, 4:30–5:30 p.m.
To get the best learning value of this two-part workshop, attend both sessions. (Part 1 takes place 2:30–3:45 p.m. Thursday, so don't miss it.) The time invested in these two sessions will place you ahead of 90% of other LinkedIn users and get you great results.
The cornerstone to a successful social media experience is your network. In this session you will learn how to build your network fast. You will also learn how to find great candidates, using the Three “I”s of e-communication strategy: invitation, introduction and inMail. With advanced LinkedIn search techniques, you are able to quickly identify and make high value contacts—which translates into more business for you.
Direct Hire Do's and Don'ts: Best Practices to Comply With the Law
Joel Klarreich, Esq., partner, Tannenbaum Helpern Syracuse & Hirschtritt LLP
Renee Silver, Esq., senior counsel, Tannenbaum Helpern Syracuse & Hirschtritt LLP
Friday, 9–10:15 a.m.
Qualifies for legal continuing education
There is almost no aspect of the recruitment business that is free of legal pitfalls. As staffing companies and direct hire recruiters, it is more important than ever to be well-versed in the legal aspects of your business so that you can distinguish yourselves qualitatively and remain vital for your clients.
Join Joel Klarreich, Esq. and Renee Silver, Esq., both of whom have significant legal experience representing staffing firms, as they help you become aware of the fundamentals and changes in certain laws so that you can advise clients and protect against candidate and employee claims. Specifics include what you need to know about the preparation of enforceable fee agreements, your responsibilities under antidiscrimination laws, appropriate advertising content, background and reference checking, and recruiters' obligations under the Fair Credit Reporting Act. Employment applications, pre-employment testing, and the interviewing process will also be discussed.
Social Media in Staffing
Gautam Godhwani, co-founder and chief executive officer, Simply Hired
Friday, 10:30–11:45 a.m.
Facebook, LinkedIn, social networks, niche Web sites, blogs, online videos—all hot trends in recruiting. Do you know where to start?
Online recruiting and ad network expert Gautam Godhwani share what you need to know to use social media effectively. You'll explore the latest online recruiting trends and how you can apply them to your efforts without blowing your budget. Leveraging the new technologies can be a cost-effective way to reach the right candidates in a targeted approach. Godhwani will highlight the online recruiting tools that are available and the differences between them, and what to do and not do. Find out which social media tools you should not live without—and get tips for using them effectively.
The Art and Science of Taking and Creating Work Orders
Gary Greene, president Greene Resources Inc.
Friday, 10:30–11:45 a.m.
Anyone can take a work order. How many staffing professionals can create a lasting impression that keeps the client coming back again and again?
Too often, recruiting operations are reactive. We receive requisitions, source and assess candidates, and manage the hiring process. Gary Greene challenges recruiters to separate themselves from the competition by becoming more integrated with clients, spending more time asking questions, and creating memorable moments in the relationships they build. The results, he says, will be more new orders. And more clients who trust you and see you as a true consultant.
Greene will discuss the six biggest client turnoffs and how to prepare for client resistance. He'll list the key questions that must be answered in order to build lasting relationships, and he'll uncover unique strategies that are proven to set you apart from your competitors.
Staffing World 2009 offers more than 40 workshops, networking sessions, and keynotes. The workshops are organized across these eight learning tracks and also include four immersion workshops:
Download a workshop grid.
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